show series info on Kindle

I thought I could do this without asking ;(

I found the template preference to change what gets sent to device, so I have filenames on the kindle looking like this:
Merrily Watkins 1 - Wine of Angels, The - Phil Rickman

but on the kindle's list of books it still just shows a two line entry
title
author.
e.g.
The Wine of Angels
Phil Rickman

So what have I not done, or is there no easy way to have what's in the file name appear in the kindle book listing. Do I have to somehow force the series info into the title ?

and can the KIndle not title sort properly for titles beginning with "The" ?
a for dummies guide would be most appreciated

I am setting up my wife's new kindle for a long trip, so she wants an obvious read order for any complete series that we side-load onto the kindle.
I'd rather not bother with collections, just get a suitable naming convennion to work, then she can sort alphabetically